My first book Go From Blog to Brand in 30 Days dealt specifically with branding yourself and your website, so I was delighted to find an entire chapter devoted to personal branding in Malene’s book. Malene outlines the visual elements of branding a website with examples from internet fashion giants. Malene goes on to talk about the more philosophical aspects of branding, and resounds with one important point I could not agree with more: treat your blog (fashion or otherwise) like a business.
Jorgensen’s book overflows with usefulness; as I perused her legal, organizational, and financial advice for bloggers, I wished I’d found it back when I began my blogging adventure and spent lots of time on the “error” step of trial-and-error. She even includes a sample business plan to help you make sure you cover all the bases, and monetization adviceĀ (the topic covered in my second book The Foolproof Guide to Monetizing Your Blog) for bloggers looking to leverage their site into some dough.
Ladies looking to blog about fashion as a career would be remiss to pass up on How to Become a Fashion Writer. Check it out on Amazon or visit Malene’s website to learn more.
I’m going to let you in on a little secret. Like most ladies, beauty isn’t my only girly interest; I’m also a lover of fashion. I’m fascinated by the beautiful models, high gloss photography and the elegant, sometimes artistic nature of it.
My favorite fashion trends are preppy, conservative looks a la Blair Waldorf. I love Peter Pan collars, bows, and neutral colors. Charlotte from Sex & The City is my fashion idol – I love her buttoned-up Ralph Lauren look. Prints of tiny graphic animals are amass in my closet to the point of being a joke among my friends. I’m also very keen on tights, leggings and over-the-knee socks and boots, and my closet is filled with skirts and dresses to accompany them. I almost never wear pants or jeans. Prep school galore!
Glasses are no longer simply tools for improving your vision; they are now a fashion statement. Sure, your reading glasses at home may be outdated, but if you need a pair of eyeglasses to go out in public, it is important that you get frames that you feel good wearing. How do you know which ones will look best on you? By finding your face shape.
Find Your Shape
One of the first steps in choosing a pair of glasses is knowing what the shape of your face is. There are four basic face shapes, and each can benefit from a flattering pair of eyeglasses. Take a look in the mirror at your face. If you have long hair, pull it back so you can see the true shape. If you have trouble discerning the shape, use this guide: