My first book Go From Blog to Brand in 30 Days dealt specifically with branding yourself and your website, so I was delighted to find an entire chapter devoted to personal branding in Malene’s book. Malene outlines the visual elements of branding a website with examples from internet fashion giants. Malene goes on to talk about the more philosophical aspects of branding, and resounds with one important point I could not agree with more: treat your blog (fashion or otherwise) like a business.
Jorgensen’s book overflows with usefulness; as I perused her legal, organizational, and financial advice for bloggers, I wished I’d found it back when I began my blogging adventure and spent lots of time on the “error” step of trial-and-error. She even includes a sample business plan to help you make sure you cover all the bases, and monetization advice (the topic covered in my second book The Foolproof Guide to Monetizing Your Blog) for bloggers looking to leverage their site into some dough.
Ladies looking to blog about fashion as a career would be remiss to pass up on How to Become a Fashion Writer. Check it out on Amazon or visit Malene’s website to learn more.
Of course you’ve heard about homemade cosmetics. Being able to create cosmetics at home by yourself is a worthy achievement. But those who decide to create their own cosmetics should be aware of the fact that homemade cosmetics are not the same as the cosmetics containing chemical components that are sold in the store. Also, you should know that homemade cosmetic products cannot be stored as long as the products from the store, so you should be really careful not to apply spoiled cosmetics on your face. And of course, you should know the effects of natural products on your skin.
One of the major advantages of homemade cosmetics: you know all the ingredients in the recipes of your cosmetics and you can control the amount of this or that ingredient. This fact makes homemade cosmetics pretty safe to use. Through making your own cosmetics, you’ll be sure that they don’t contain any synthetic or chemical components that can cause irritation or allergy. In addition, homemade cosmetics are much cheaper than storebought ones, because the ingredients are not expensive.
You can buy all the necessary ingredients for your homemade beauty products at basically any store. All the fruits, vegetables, essential oils and salts you need could already be in your household, so it could be a nice way to save money. It also helps to support an environmentally friendly way of life, because using natural components isn’t as harmful to the environment. It’s nice to know that your cosmetic products don’t contain any harmful chemical components.
I’m going to let you in on a little secret. Like most ladies, beauty isn’t my only girly interest; I’m also a lover of fashion. I’m fascinated by the beautiful models, high gloss photography and the elegant, sometimes artistic nature of it.
My favorite fashion trends are preppy, conservative looks a la Blair Waldorf. I love Peter Pan collars, bows, and neutral colors. Charlotte from Sex & The City is my fashion idol – I love her buttoned-up Ralph Lauren look. Prints of tiny graphic animals are amass in my closet to the point of being a joke among my friends. I’m also very keen on tights, leggings and over-the-knee socks and boots, and my closet is filled with skirts and dresses to accompany them. I almost never wear pants or jeans. Prep school galore!
It’s officially time for ladies with naturally curly hair to stop complaining. Not only are your effortless ringlets the envy of those of us with more linear locks, but now it appears they may be helping you get better jobs!
Good Morning America recently aired a behavioral study that showed employers are more likely to hire a woman with curly hair than a woman with straight hair. When reporter Taryn Winter Brill met with job recruiters with her hair worn naturally curly, they described her as more “intelligent, articulate and displaying a higher level of confidence” than when she mirrored the interview with a straight hairstyle.