Tag Archives: photography

How Your Choice of Photographer Can Completely Transform Your Memories

If you’ve hired a photographer before then you will know whether, or not you were satisfied with the results, once the photos were produced and left with you. The trouble is, that’s a little bit too late to make any changes and, normally people hire a photographer for a once in a lifetime event that can’t be re-lived, it’s been and gone so, you’ve got what you got. Next time you might want to think about the following before making any decisions;

Keep it simple with these 3 pre-hire considerations

Their portfolio 

A photographer’s portfolios can be the reason they are hired so make sure to ask them, they will likely volunteer it, however, ask to see as many of their photos as possible, it will give you an insight into their style and personality. Some people will want to use a photographer that is trained in using apps and special lighting in order to create a particular feel, whereas, others will want to work with somebody that is gifted in the art of taking beautiful, natural photographs, it’s a really personal choice.

Specialty or, area of expertise 

The top photographers such as Zest Photography possess a unique set of abilities that can aid you in making your ultimate pic, there must be a touch, natural talent or flair which is where the real magic comes from mixed with the experience and knowledge of how to make the most of the latest technology. It’s also important for them to know which tech will bring out the best in your photos and whether or not any digital enhancements will actually produce the best results. 

You could liken the profession of a photographer to that of an artist, they have to take everything into consideration, including fashion and, use the best tools available in order to produce the best results for you, your family or friends. There are different areas of photography so it’s important to bear that in mind when making a choice, for example, some photographers may be highly trained in event photography or, further still, they might focus on one event in particular such as weddings.

Ethics

When a professional photographer takes a photo, they are doing much more than just taking a snap, anybody can do that. Like an artist, the best of photographers will use their senses to get a feel for the best settings to capture your moment, part of their personality will be a contributing factor to your final photographs so it’s important that you choose somebody that you gel with.

You’ll want to find a special person that has similar ethics or goals as you do so that they can really understand what it is you are hoping to gain from their services. It’s also important that they do what they say they will, when they say they will do it, so that no super important moments are missed. 

They will also need to be capable of your demands. What if you don’t like one of their photos and ask them to re-take it? Their reaction could make all the difference to your big day, so it’s important to find somebody that you can be open with and that will listen when you need them to.

How To Keep Your Photography Business Running During The Lockdown

If you are a photographer, chances are you are currently experiencing the hard blows that the pandemic has brought into your source of living. In a line of job where having close contact with clients as well as attending gatherings have temporarily been taken out of the picture, it is normal to feel anxious about the future of your business. 

As bleak as the situation seems to be, however, there are always efforts that can be done to at least keep things moving. For the photography industry, not all of them may be income-generating, but hey, if you plan them well, every initiative can bring good to your business. Check out some of the things you can occupy your time with to keep yourself afloat.

1. Work on your backlog.

There’s no better time to finish your backlog more than now. Not being able to go out and shoot for new clients is a big drag, but at least you can focus on editing your already existing files without distraction! This way, you can start with a clean slate once all of this is over—and you can even leave some clients impressed by turning over their photos early! Consider this a good but subtle PR move. With how uncertain things are, no one can actually be sure how the situation will be once society starts “opening” up again. New clients might be scarce, so it’s best to give your current ones a little bit of extra to keep yourself on their radar.

2. Advertise yourself better.

Don’t have a blog? Maybe your website and portfolio need some much-needed updating. Roll up your sleeves and use the time to work on them. These efforts may not translate directly into quick bucks, but they can help make your brand work for you. If there is a time when advertising yourself is more important than ever, it is now. Launching a blog or revamping your portfolio can tell people of your expertise and help you build your authority in the industry. Create unique content that can tell people why you are unique in the niche. Get inspiration from what you see on social media. Many photographers and editors have been posting a variety of content like creating layouts from things they can use at home. Maximize the perks the internet offers. After all, it’s the window that keeps people aware of what’s going on outside while everything is still shut down. Take advantage of it.

3. Improve your skills.

When was the last time you actually had the time to refresh your skills? Just because you do not have any gigs doesn’t mean you should stop working on what your business offers. Be productive and finally finish that module you’ve left hanging or train yourself to do a new style of editing. Who knows? You might actually earn from offering a new skill once things are looking more helpful in the business front.

4. Be creative with what you offer.

Entirely creating a new slew of services might be tough, but if you are really set on generating revenue during this time, then you’ll have to think of new offerings that can help you earn. These things don’t need to be complicated at all—the key is to look at what is already working for you and your business and maybe taking parts of it that you can do in the comforts of your own home.

Obviously, you can’t go out right now to do actual shoots, but what if you offer to do some professional editing of images instead? So many people are being very creative at the moment and taking photos of their quarantine journey—reach out to them and ask if you can tweak your photos for them. Maybe even offer to curate the shots that they can use for an online photo album. How about offering to do a series of online seminars about photography? You can do one for couples who want to do their pre-nup at home or create a class teaching about how to take professional-looking photos using their mobile phones. The good news is that so many are being active in sharing content online now so there is actually a demand for these things. The possibilities are endless.

A lot of industries have taken a hard hit from the pandemic. And while it is easier to panic because everything seems up in the air, wise business owners are always looking for ways to be one step ahead of everyone. Don’t forget to be productive, regardless of whether your efforts can give you revenue or focus more on brand-building. Of course, you should also take the time to think about your future plans once operations switch back to being Business As Usual. Always have a plan for the worst-case scenario—for example, there is a high chance that you might still not get the same amount of clients because big events and gatherings might still be regulated. Do not be afraid to adapt. Your creativity (in the business-front) is important now more than ever.

The Bustling Industry of Wedding Photography



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Couples who want to get married take a lot of time preparing for the big day. After the engagement, couples usually wait for more than a year before celebrating their wedding. This ample amount of time allows young couples to save a lot of money, especially in today’s world wherein the cost of the wedding could spike up to millions of dollars. Many young couples also wanted a lot of add-ons for their wedding celebration, including a package that allows them to shoot wedding photos and videos. Known as the art of wedding photography, young couples would sometimes seek the help from a professional photographer to shoot their photos together, showing a strong emotion of love and excitement for a new life that they will be facing once they tied the knot. Young couples wanted their photos to be taken and then framed to be displayed at home or as a remembrance to their testament of love to their partners. Others are taking the services from studios to perform wedding photography because of its popularity in recent times, especially with the rise of social media where photos and videos can be shared. Continue reading “The Bustling Industry of Wedding Photography” »





Things to Consider when Choosing a Portrait Photographer



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Image by Col 3:2 via Flickr

Over the years, we all change. (And wrinkle!)

As families grow up, it is an excellent idea to have a portrait done once a year to show the changes over the progression of time. Whether you wish to have a portrait done as a Mother’s Day present, a holiday  or for a gift for someone’s birthday, a professional portrait of your recipient’s loved ones can be a gift that they will cherish for years to come.

  • Find a Portrait Photographer

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