Girlmaxxing and the Rise of Wonyoungism
These are strange times. TikTok has given rise to a faster-than-ever trend cycle, and one of the latest is a religion-coded motivational philosophy centered around a K-pop idol. Wonyoungism borrows its name from popstar Wonyoung of the Korean girl group Ive. But why Wonyoung? K-pop is chock full of enviable starlets. Her choice seems arbitrary…