packaging: 1/5
I added this category just for this mascara because it made me mad. Don’t get me wrong: the tube is pretty and high-fashionish, shiny black with silver accents and that name-in-lights Max Factor logo. The problem is, they did this thing companies are doing now where they pack the brush outside of the tube, presumably to show off their patent pending iFx brush. Nothing wrong with that – except for that the cheap cardboard casing it comes in makes it difficult to remove the brush without damaging it. I literally bent the brush trying to get it out of the package. Thus, I had to ruin my mascara before I got to use it but after it was unreturnable.
lengthening: 3/5
Eh, it lengthened all right. My lashes didn’t climb to new heights, but they got a decent amount of length.